Private beta

banana24

Brands sponsor the hour. Players win.

Get the highlights.

Why banana24

People scroll past hundreds of ads a day and remember almost none. banana24 turns a sponsorship into a game people choose to play, and counts every play.

The app

See it in a player’s hands.

Browse today’s spots, open one to see its prize, spend Bananas in the Store, pick a game and climb the leaderboard. Recorded on an iPhone.

Demo recording. Brand names and logos appear for demonstration purposes only and do not mean those brands sponsor or endorse banana24.
How a spot works

24 spots.
Every day.

  1. A brand takes an hour.

    Each day has 24 one-hour spots, opening and closing on Riyadh time.

  2. Players take part while it’s live.

    They play the brand’s game, answer its quiz, watch its video or visit its site.

  3. The best score wins.

    In games, the top scores take the prize, cash or a gift card, timed by the app so nobody can cheat the clock.

  4. Everyone else earns Bananas.

    And the brand sees exactly how many people took part.

Branded games

Six games.
Your brand in every one.

Each game takes the sponsor’s logo, name and colours from a single link. Shown here as hads_.

  • Last Mile

    Endless delivery runner

  • Inkbound

    Side-scrolling comic adventure

  • Skyward

    Sketchbook jumper

  • Swish

    Arcade basketball

  • Pipe Dash

    Race-the-flood puzzle

  • Bottle Shuffle

    Code-breaking logic

For sponsors

Pay for action,
not attention.

Every spot asks players to do one thing for the brand, and every completion is counted.

  • Branded games.

    One of the six games, dressed in the sponsor’s brand.

  • Quizzes.

    Questions about the brand, its products or its offer.

  • Videos.

    Watch the brand’s video, or watch and then answer a question about it.

  • Visits and sign-ups.

    Send players to the brand’s website or onto its mailing list.

  • Results that add up.

    Participation, players’ ages and regions, and activity by the hour and the week, in the banana24 dashboard.

  • Prizes handled.

    The banana24 team sets up each spot, its prize and its task, and makes sure winners are paid.

Bananas

Play. Earn. Spend.

Bananas are banana24’s own currency. They can’t be bought, only earned.

  • EarnFrom spots, games, questionnaires, and 100 for every friend who joins.
  • ClimbDaily, weekly and monthly leaderboards pay Bananas to the top ten.
  • SpendOn entries to premium spots and on real products from the banana24 Store, delivered to the door.
Built for Saudi Arabia

Local by design.

  • Riyadh time.

    Spots open and close on the hour, every hour, on Saudi time.

  • Saudi accounts.

    Sign-up with a +966 number, and cash prizes paid to a Saudi IBAN.

  • Delivered across the Kingdom.

    Store orders ship to addresses picked from Saudi regions and cities.

Business model

Sponsors pay.
Players play free.

Brands sponsor spots and the games that run in them. Players never pay to join: the brand funds the hour.

  • Sponsored spots

    A brand books an hour of attention, on the day it wants.

  • Branded games

    Any of the six games, in the sponsor’s colours, for its spot.

  • Measured results

    Reporting on every player and every completion.

Where banana24 is today.

  1. 2025

    Built by hads_.

    The app, the backend and the sponsor dashboard, made in-house.

  2. Now

    Private beta.

    banana24 1.0 for iPhone, in testing.

  3. Next

    Public launch.

    On the App Store, with the first sponsors.

  • 24Sponsored spots a day.
  • 7Kinds of task for players to complete.
  • 6Branded games ready, with more on the way.

Invest in banana24

banana24 is raising a SAR 6 million pre-seed round ahead of its public launch. Register your interest and the hads_ team will get in touch to talk through the round.

Pre-seed

SAR 6 million

To launch and prove demand: taking banana24 from private beta to the App Store, with players and brands that show it works.

What the capital must prove

  • Launch.

    Legal clearance, a tested product, reliable reward fulfilment and transparent campaign reporting.

  • User value.

    Players who stay and redeem rewards, at a level that justifies more growth spend.

  • Advertiser value.

    Paid campaigns with verified actions, a positive contribution and brands that buy again.

  • Capital discipline.

    A monthly P&L, cash forecast and Banana liabilities, with board approval for any spend outside the budget.

  • User acquisition33.3%SAR 2M
  • Team25%SAR 1.5M
  • Rewards and fulfilment16.7%SAR 1M
  • Product and technology8.3%SAR 0.5M
  • Operations8.3%SAR 0.5M
  • Liquidity reserve8.3%SAR 0.5M
Register interest

Non-binding. No payment is taken on this site. Takes about a minute. How rounds work

Register interest in banana24

Tell us a little about yourself, and the hads_ team will get in touch to talk through the round.

Investing as
Which product?

Keep exploring hads

  • tap&eat

    Your restaurant. One system.

  • yourspace

    Book any space: by the hour, the night or the year.

  • banana24

    Brands sponsor the hour. Players win.

    Currently viewing

Questions? Answers.

Is banana24 live?

banana24 is in private beta. Version 1.0 for iPhone is in testing, and the public launch on the App Store comes next.

Do players pay to take part?

No. Playing is free. Bananas, the in-app currency, are earned by playing and can’t be bought.

How are winners chosen?

In games, the best scores win, with play timed by the app so the result is fair. For other tasks, winners are chosen from everyone who completes the task while the spot is live.

How does a brand take part?

The banana24 team sets up the brand’s spot: the hour, the task, the game and the prize. The brand then sees participation and results for its spot.

Who builds banana24?

banana24 is designed, built and run by hads_, a Saudi product studio that creates, develops and launches its own digital products.

How do I invest?

Register your interest with the form on this page. The hads_ team will get in touch to talk through the round and its terms.

Is registering interest binding?

No. It only tells us you’d like to hear more. No payment is taken on this site, and nothing on this page is an offer of securities.